DSC Case Study: Cory’s Journey to Building a Sports Nutrition Private Practice

Meet Cory, a private practice dietitian specializing in sports nutrition. Early in his career, Cory worked in a busy group practice, seeing patient after patient. But after realizing he was only making $50 per client—while his practice was billing far more—he knew it was time for a change. Cory saw the potential to earn $150 per client if he ran his own practice, so he made the leap into entrepreneurship.

Building His Business with Dietitian Success Center (DSC)

When Cory decided to open his own practice, he knew he needed a roadmap to make it happen.

That’s where Dietitian Success Center (DSC) came in. Cory joined both the DSC Practitioner Membership and DSC’s Business Project Lab. With the The Ultimate Nutrition Business Checklist, Cory discovered just how easy it was to set up a virtual practice. He followed DSC’s step-by-step videos for business setup and used the client form templates to integrate seamlessly with his Practice Better EMR platform.

Cory knew he didn’t want to rely solely on social media for marketing, so he turned to DSC’s Partnerships & Relationships Toolkit, which guided him through building meaningful connections with other professionals and businesses in the community. 

Now, Cory loves being a DSC member because of the wealth of content he can leverage for future needs, including courses on email marketing, podcasting, and Google SEO. With DSC, Cory knows he’s always a few clicks away from his next business growth step.

Preparing for a Client: A Marathon Runner in Need of Fueling Advice

Today, Cory is getting ready for a virtual session with a new client, Jake, a 32-year-old training for his first half marathon. Jake has been struggling with proper fueling during his long runs and wants advice on how to optimize his nutrition leading up to race day.

Fueling Before, During, and After Workouts

Before the session, Cory logs into DSC’s Sports Nutrition Category in the Nutrition Library and downloads the Fueling Before, During & After Workouts handout, a resource he uses with almost every athlete he works with. This handout provides clear, actionable tips on how to fuel appropriately, from pre-workout meals to post-workout recovery, and will serve as the foundation for their discussion.

Cory keeps DSC open on his computer throughout the session, just in case other questions pop up that he wants to answer on the spot.

Addressing Protein Powder Questions

During their virtual session, Jake mentions he’s been hearing a lot about protein powders and wants to know which ones might work best for him. Cory pulls up DSC’s Protein Powder Guide and shares his screen with Jake, walking him through the different types of protein powders and their benefits. Together, they discuss how much protein Jake should be consuming and how to integrate it into his daily routine for optimal muscle recovery.

Setting SMART Goals

Jake is also eager to set some performance-based goals for his half marathon. Cory knows that setting realistic, measurable goals is crucial for an athlete’s success, so he quickly downloads DSC’s SMART Goal Setting Guide. He shares his screen once again, and together, he and Jake create one SMART goal for Jake to work on between now and their next session: “Fuel properly during long runs by incorporating a mid-run snack every 45 minutes.”

By using DSC, Cory saves significant time preparing for client sessions and feels confident that he’s providing evidence-based, personalized guidance.

Cory’s Favorite Things About DSC:

  • Partnerships & Relationships Toolkit: Helped Cory learn how to market his services without relying solely on social media.
  • Business Setup Toolkit: Made starting his practice smooth, covering everything from legal structures to client forms.
  • Endless Learning Opportunities: Cory loves that DSC offers courses on topics he can explore later, like email marketing, podcasting, and SEO.

 

Meet all of your professional development needs and access to 300+ client handouts with a Dietitian Success Center membership. Get started for free! Access your DSC starter kit and join a supportive community of dietitians today.

Related Articles

Quick Links “Functional nutrition” is a term that’s been gaining traction, but what does it really mean? Is there something...
Watch the Youtube video! Quick Links So far, we’ve covered what protein is and how much you need. Now, let’s...
Watch the Youtube video! Quick Links Protein needs are one of the most talked-about topics in nutrition, and also one...
Watch the Youtube video! Quick Links Protein gets a lot of attention in the world of nutrition – and for...
Continuing education is an essential part of being a dietitian. But let’s be honest, finding the right CEU for registered...
  At Dietitian Success Center, we take content quality seriously. We know that dietitians and students rely on our resources...