In this episode of the Dietitian Success Podcast, I sit down with Ana Reisdorf, MS, RD, founder of a vibrant group of registered dietitians called RDs Who Thrive and founder of the GLP-1 Hub, a community for GLP-1 users. We talk about her journey from freelance writing to building a more diversified business model.
She shares candid insights into the rise and shift of freelance writing, how AI and Google have impacted content marketing, and why she pivoted her focus to affiliate marketing and brand partnerships. And after spending years building SEO-driven websites for other brands, Ana figured why not use those skills to build something of her own? That’s when the idea for GLP-1 Hub was born. Ana gives us a peek inside the business of GLP-1 medications and how she built a consumer-facing community around this growing market.
If you’ve ever wondered how to evolve your business to stay ahead of industry changes, this episode is a must-listen.
Links:
- Join our FREE dietitian community
- Join Ana’s RDs Who Thrive Facebook community
- Check out Ana’s Freelance Writing website
- Check out Ana’s GLP-1 Hub
- Follow Ana on Instagram: @active_to_passive and @GLP1Hub
- Book your FREE Business Strategy Call today (open to starting, growing or scaling dietitian business owners)
Transcript Summary:
[00:00:00] Welcome to the Episode
[00:02:00] Meet Ana Reisdorf
[00:04:00] The Rise & “Fall” of Freelance Writing for Dietitians
[00:09:00] Facing a Business Shift: Letting Go of a Team
[00:14:00] Affiliate Marketing & Passive Income Strategies
[00:24:00] Ethics of Affiliate Marketing for Dietitians
[00:27:00] Inside the GLP-1 Hub: Ana’s New Business Venture
[00:34:00] Thinking Differently About Brand Partnerships
[00:38:00] What’s Next for Ana?
[00:39:00] Final Advice for Dietitians Seeking Passive Income
